For more than two decades, the business process outsourcing industry in the Philippines has continued to grow. Dubbed as world’s “call center capital,” the Philippines ranks first in voice BPO and second in non-voice services worldwide. But what makes it the world’s number one? Here are the reasons.
- All-out government support
In 1995, the Philippine Congress passed the Special Economic Zone Act. This enables investors to enjoy corporate income tax exemptions, duty-free import of capital equipment, permanent residence, and reduced area requirements for development. Aside from this, the Data Security Act, or RA 10173, strengthens user privacy and information security by protecting sensitive data from threats.
- Availability of highly-skilled professionals
According to a US Meta Group study, the Philippines has the most skilled workers and the highest availability of knowledge-based jobs worldwide. The same study also revealed that the country ranks fourth when it comes to labor quality among Asian nations. With a huge talent pool to choose from, businesses can partner with the most suitable outsourcing company in the Philippines and find the right people for the right job.
- English proficiency
English is one of the official languages in the Philippines. In fact, it’s the language of instruction, used in business, politics, and academics. According to a Cushman & Wakefield report, the national English proficiency rating is 92.5 percent. The report also showed that the “English dialect of Filipino workers are well-received within the US.” Filipinos also speak English with a clear, neutral accent, which is one of the most sought-after requirement in voice support operations.
- Exposure to Western media and culture
The Philippines is rich with Southeast Asian, American, and Spanish influences. Filipinos are familiar with Western idioms and colloquial expressions, which makes it easy for them to communicate with foreign customers. In addition, your Philippines-based workforce also enjoy Western pop culture, which means that they have similar interests. These may be small factors, but they contribute to cultural alignment — a significant factor in nurturing prospects and providing outstanding customer experience for effective B2B lead generation.
Planning to outsource your business operations? At Forward BPO, we provide top-of-the-line omnichannel customer support, lead generation, back office support, and web application development services in the Philippines. To learn more about our services, contact us.